Media Relations
I have spearheaded a strategic transformation in CVCA's media relations, positioning the organization as a leading authority in the Canadian private capital industry. Through a commitment to clear, consistent messaging, we have significantly elevated CVCA’s visibility and influence.
Key Achievements:
- Secured over 3,700 earned media placements, marking a substantial increase from previous years and reflecting our enhanced media presence.
- Achieved a 338% increase in Twitter engagements and a 186% increase in LinkedIn interactions, driving greater recognition of CVCA’s industry leadership.
- Our focused strategy resulted in a 207% year-over-year growth in website traffic, further solidifying CVCA’s position as a go-to resource for industry insights.
Snapshot of Earned Media Coverage:
Wealthy Canadians investing more in government-backed venture capital funds
CVCA: Canadian Venture Capital Continues to Fall Back to Pre-Pandemic Levels
Cautious outlook for venture capital and private equity in 2023 despite signs of stabilization
There are a lot of reasons to be excited about Canada’s venture market
Startup funding set to slow in Canada as volatility hits home
U.S. Venture Capital Is Pouring Into Canadian Enterprise Tech Startups
VC investment in Canada reaches record levels in first half of the year
Canadian Venture Capital Logs Record Quarter to Start 2021
VC Daily: Canada Continues Venture Growth
Alberta tech firms attract record $455M in venture capital in 2020, report says
Burgeoning tech sector primed for big year after major investment in 2019
Ottawa's proposed tax changes have VC firms, private equity investors fired up
Canada's venture capital industry gets a boost from Ottawa