Jon Jackson — Communications and Strategic Leadership

Jon Jackson

Communications leadership and strategic counsel

Director of Communications at CVCA. Work tied to public positioning, earned media, policy-facing files, and major organizational platforms.

Toronto
Introduction

I lead communications work tied to public positioning, media, policy, and organizational direction, working closely with senior leadership on how issues are framed and carried externally. My background is in Canadian broadcast media, live production environments where output was immediate and public. That still shapes how I work.

Earned media secured across these outlets
The Globe and Mail Financial Post Bloomberg BNN Bloomberg The Logic CBC Canadian Press BetaKit TechCrunch The Wall Street Journal PEI Media Group
Practice

Built
in media.
Applied
inside
organizations.

Early work in Canadian broadcast media meant operating in environments where output was immediate and public. There was no buffer between what went out and how it was received.

That still shapes how I work. I focus on how something will read, where it will land, and how it will hold once it moves beyond internal discussion.

  • Editorial judgment
  • Audience instinct
  • Policy positioning and advocacy
  • Leadership counsel
  • Crisis and issues management
  • Communications planning
  • Earned media
  • Institutional positioning
Selected Examples

Selected
Examples

Bloomberg — Canada's Race to Rebuild Military
Bloomberg Earned Media · Market Positioning
Invest Canada — full room audience
Audience Growth · Invest Canada

Audience
Strategy

Audience growth driven through disciplined positioning, sharp value messaging, and programming designed for senior decision-makers.

Wall Street Journal — U.S. Venture Capital
The Wall Street
Journal.
Earned Media · Cross-border Narrative
Invest Canada 24 — main stage
Conference · Invest Canada '24

Invest Canada
2024

Communications and production leadership for a flagship private capital conference, built around a senior GP-LP audience with expanding international participation.

TechCrunch — Canada's venture market
TechCrunch Earned Media · Venture Market Positioning
Invest Canada — terrace networking
Community · Invest Canada

Investor
Community

Messaging and positioning used to activate a highly engaged private capital community, contributing to stronger attendance and growing international interest year over year.

The Globe and Mail
The Globe
and Mail
Earned Media · Executive Visibility
Invest Canada — ballroom plenary
Session Experience · Invest Canada

Session
Experience

Session design and communications structured to increase relevance, engagement, and attendee satisfaction across a senior investor audience.

A fuller set of work sits behind a private portfolio.

Current Professional Record

For a full professional summary including experience, education, and background, view LinkedIn.

View LinkedIn ↗
About

Jon
Jackson

Jon Jackson works in communications and strategic leadership. He leads communications at the Canadian Venture Capital and Private Equity Association, where the work runs close to leadership, policy, media, and organizational direction.

He built his career in Canadian broadcast media across market-leading properties, working in live production environments where output was immediate and public. That background still shows up in how the work is handled.

His work now covers public positioning, earned media, leadership communications, policy-facing files, editorial strategy, and major organizational platforms. He is typically involved while direction is still being set, and he focuses on how quickly weak positioning becomes visible once it moves beyond internal discussion.

At CVCA, this includes communications tied to audience growth, platform performance, and the profile of the organization and Canada's private capital industry.

Contact

Start
a
conversation.

Portfolio enquiries and general contact.

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The private portfolio is available with a password.
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