Content Innovation
Data Storytelling
To elevate the CVCA's digital publication, I sought out a data journalist to analyze CVCA data and other industry sources, uncovering compelling stories that were then complemented with data visualization. This data storytelling approach helped to engage audiences and bring industry data to life.
Examples (collabs with Yang Sun & Kayla Zhu):
Canada’s Well‑Capitalized Market Is Producing Some of the Fastest Valuation Growth Globally
Data Shows Capital Supply and Networking Challenges Affecting Fundraising in Canada
A Deep Dive into Canada's Burgeoning Venture Debt Market
Looking Into 2024: The Canadian VC and PE Market Outlook
Data Visualization
I worked closely with web developers to build out data visualization capabilities for a CVCA news website refresh. The result was a platform that told compelling stories using industry data in a visually engaging way, which ultimately helped to strengthen the website's reputation and credibility.
I continue to seek out new ways to create impactful content that resonates with diverse audiences. I am passionate about exploring various content styles and formats, striving to stay current with the latest trends and technologies, continually evolving my skillset to meet the demands of our ever-changing world.